Meet the Gem
Sure, we have a SaaS company and thousand happy customers around the globe but that is not how it all started.
Alexus and Camilla had a difficult time at the company that they worked for at the time. But organizational nightmare became a business opportunity pretty fast.
How it started
Alexus and Camilla, both experienced project managers, had observed common challenges in staying organized, meeting deadlines, and staying on budget.
We know that there were many project management tools and services available, but many of them were either too complicated or too expensive for small and medium-sized businesses.
![A young woman working on a laptop](https://cdn.prod.website-files.com/63b09c959db8ceca1379bcde/63b09c959db8ce63c779bd4c_surface-2Wc28rVDygk-unsplash.webp)
![Two young women working on a shared laptop](https://cdn.prod.website-files.com/63b09c959db8ceca1379bcde/63b09c959db8cef0d379bd4b_surface-coCGW4SsxX4-unsplash.webp)
Why are we doing this
We created our tools and services to help small and medium-sized businesses that need to meet their deadlines but may not have the budget for enterprise software. Our goal is to make project management more accessible and affordable for everyone.
We turned traditional project management on its head
We shifted our focus from project management to product management. We used the same strategies, processes, and tools as traditional project management but applied them in a different way.
This is the same approach you can use when you’re trying to make changes in your organization.
![Three people working on a laptop and eating popcorn](https://cdn.prod.website-files.com/63b09c959db8ceca1379bcde/63b09c959db8ce3aab79bd55_surface-GUPqey7k7b4-unsplash.webp)
Our people come first
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce64fc79bde7_avatar_640_03.webp)
Bo Woods
CFO - is not only good with numbers.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce2e9079bded_avatar_640_12.webp)
Wayne Robinson
Javascript developer that has answers for every bug.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce80f279bdeb_avatar_640_23.webp)
Camilla Evans
Kind and direct. Co-Founder and CMO.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce42a379bdf3_avatar_640_18.webp)
Ayla Moss
Head of the operations, deep worker.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce622979bdea_avatar_640_19.webp)
Jane Palmer
Product manager and industry trendsetter.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce8d8e79bde4_avatar_640_14.webp)
Philip Barnett
Extremely efficient customer support specialist.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ce620179bdf0_avatar_640_26.webp)
Alexus Reed
Dedicated and practical. Co-Founder and CEO.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8ceb6b379bdec_avatar_640_25.webp)
Anabelle Tucker
Precise and detail-oriented marketing manager.
![](https://cdn.prod.website-files.com/63b09c959db8ceeb4c79bd09/63b09c959db8cef2f879bdef_avatar_640_02.webp)
Erick Alvarez
Data-driven industry-leading copywriter.